When it comes to year end parties, nearbuy.com is the biggest online platform to discover and book them. Promoted as December To Remember, the campaign lists best party destinations across the country.
nearbuy.com bridges the gap between customers and party organizers with its campaign creating a fun filled month for everyone! While the customers are happy to browse through a large selection of parties in their city, organizers are delighted to have good footfalls with practically zero marketing costs.
Here are the 3 things that made the month memorable:
Customers:
December is the time of year when people like to let loose and party their way into the new year. nearbuy.com is the largest platform for people to explore and book parties. The platform witnesses an exponential growth in the number of visitors engaging on the platform.
During the last week of December, platform witnessed 240,000 daily users of which 85% were returning users.
37 of every 100 passes booked on nearbuy.com were purchased by new users.
Merchants:
Merchants are the party hosts and the real drivers behind the campaign. Over 5,252 parties were listed on nearbuy.com in December 2018. Nearbuy.com makes an ideal platform for the merchant due to a large number of customers buying through the platform and additional marketing visibility at zero expenses.
Close to 30% of business generated on 30-31st of December was from NYE parties
During the last week of 2018, 3 people booked their party passes every minute through nearbuy.com
Business:
Each year, December to Remember campaign grows exponentially in terms of it’s reach, partners, number of parties hosted and party passes booked. Nearbuy.com reported it’s best ever month as December 2018
1,492 party passes were booked every hour through nearbuy.com, clocking the highest number of transactions this Christmas and New Year season.
5,252 unique year end parties were hosted across 4,800+ venues in 25 cities in India.
December 2018 on nearbuy.com saw happy customers, successful parties and tremendous sales. With nearbuy.com clocking in the highest ever numbers and breaking previous records, this December was truly one to Remember!